The proliferation of direct to reader, online social media outlets has given rise globally, to citizen journalists, who in turn have taken great pride in influencing their local populations with their opinions, insights and advocacies. While there are many notable and laudable reasons for the rise of social media and online platforms, we also want to understand the business implications of the new information source.
Unlike the early years, where sources of information was more controlled and wasn’t a free-for-all terrain, the power given to individuals by digital media to be publishers has come with its challenges. There has been several cases of misguided/half-baked information, which has given rise to pertinent questions from information seekers; who wrote what, what platform, how credible is this information?
The Rise of Social Media Journalism: Competition or Complementary? is a discussion that is aimed at sensitizing the public on the need to be detailed about source of information as well as provide a platform for healthy discussion on how digital media has changed the way people obtain information.
Panelist will explore:
- the dynamics of the rise of the citizen journalist
- the ethical and credibility challenges posed by the increasing role of news reporting
- How traditional media outlets can adapt to the changes taking place in the media landscape
- a transmedia approach involving both online media journalism and traditional media journalism
- The need for development of a sustainable transmedia economic model
Who should attend this session?
- Key stakeholders and players in the digital media world
- Traditional media Publishers
- Editors, Senior Correspondents
- Online Media Publishers, Bloggers etc
- Brand managers and Marketing Manager
- And other media enthusiasts
Venue: Experience Stage Powered by Purple, Water Corporation Road – Plot 5B VI, Lagos
